A place you would love to return to again Free Essays

I couldn't want anything more than to return to Mumbai in India, in the event that I ever get an opportunity. Mumbai is one of the metropolitan urban communities of India. It is well known for its warm individuals, moderate atmosphere, Elephanta Caves and sea shores like Chawpatti, Juhu and Marine drive. We will compose a custom paper test on A spot you couldn't imagine anything better than to come back to once more or on the other hand any comparative theme just for you Request Now It is the capital of the province of Maharashtra. Seven islands whose names are Colaba, Mahim, Parel, Mazagaon, Old Woman’s Island, Wadala, and Matunga-Sion combine to shape Mumbai. It is a city which is near the Arabian Sea. It is additionally called Bollywood city, where the majority of the on-screen characters and entertainers of the Hindi film industry live. I couldn't imagine anything better than to come back to this spot since I have spent an important youth in this city. Mumbai is near my heart. I got a chance to visit this spot when I was concentrating in school. The spot looked at extremely delightful without flinching of a 9 yr old young lady. We lived a long way from the downtown area. There were mountains at the setting and when it down-poured, I could see the cascades from the window of my home. There were coconut tree all around which likewise added to the magnificence. There was likewise a playing ground close by where I played with different children of my age. The spot looked appealing to me since it was entirely unexpected from where we lived before we came here. In Mumbai I cherished the open space it gave and obviously the mountains. I have stunning cherished recollections of Mumbai. I spend my school days in this city. I think this is one reason that I love this spot to such an extent. I made numerous companions in this spot. My best was a young lady from Mumbai. I knew her from my school days; she concentrated with me in a similar school. We remained companions for a long time, significantly after I came back to Kolkata, my local spot. I met young ladies and young men of various culture and foundation and hosted the chance to appreciate numerous gatherings, picnics and excursions together. I despite everything recall a few exercises that my family and I did in Mumbai, which was never conceivable in Kolkata as my dad turned out to be occupied with his work. On siestas and summer excursions, we visited numerous spots like the zoo, the Gate of India, Ajanta Ellora caverns and Elephanta Caves. We likewise visited a close by slope station called Bahabaleshwar and Goa, a flawless spot close to Mumbai. I recall that the vast majority of the days after supper we use to take a walk. In transit there were many frozen yogurt slows down and my dad consistently purchased desserts for us. I likewise delighted in various Indian celebrations like Diwali, Durga Puja, Holi and Ganesh Puja. As a Bengali, we were away from home yet the spot felt like home to us in light of the fact that there were Bengali affiliations and our principle celebration, Durga Puja was commended in an amazing way. Puja brought satisfaction for me since I got new garments and desserts. My mom consistently demanded that I and my sister partake in social capacities. It was a decent encounter. I question that I was a decent entertainer yet I generally get heaps of adulations from the crowd. I grew up and in light of my examinations; I needed more an ideal opportunity to take an interest in such social exercises any longer after we came back to our local land.  I realize that Mumbai has grown a great deal as a city in the previous scarcely any years however I recollect the spot as I have seen multi year back. I can in any case imagine my home, the play area, the mountains and the splendid springs. Some of the time I dread that on the off chance that I ever come back to the city, I won’t have the option to perceive and acknowledge the progressions that have occurred. Additionally my companions and others whom I have known, the greater part of them have moved somewhere else or have changed with time. Anyway I despite everything wish to return and visit where I have spend my youth days. It would give me gigantic joy to re-live my youth once more. Work Citation: â€Å"Mumbai Travel Guide†. 8 November 2007. http://www.mumbai.org.uk/  Instructions to refer to A spot you couldn't want anything more than to come back to once more, Papers

British Phonographic Industry: Structure and Competition

English Phonographic Industry: Structure and Competition Olivia Boachie Business Economics and Industrial Organization The accompanying investigation endeavors to survey the structure and wellsprings of serious weight in the British Phonographic Industry utilizing Porters five powers system model, and how the coming of the web has influenced the structure and execution of the business. Michael Porter’s Five-Forces model of the music business Michael Porter’s Five-Forces structure model perceives the monetary powers that influence industry benefits. The five powers are: Internal contention, Entry, Substitutes and supplements, Supplier force and Buyer power. These powers may influence and nullify the incomes of current organizations. The five powers system is a business study and industry methodology improvement instrument which lets advertisers in the end produce partner an incentive through industry occasions. The key variables of bid are the interest and gracefully of items in the market, amount of contestants directly in the market and their qualities and shortcomings. Because of the article question, the British Phonographic Industry will be analyzed basically through every one of the five powers. A graphical portrayal of Porter’s Framework is demonstrated as follows: English Phonographic Industry â€Å"BPI (British Phonographic Industry) speaks to the UK’s recorded music industry, which is one of the most energizing and flourishing music parts on the planet. English craftsmen represent one out of eight collections bought by fans around the globe† (http://www.bpi.co.uk/about-bpi.aspx). BPI co-possesses the Official Charts Company in â€Å"a joint endeavor with the Entertainment Retails Association (ERA). The Official Charts Company is liable for the appointing, dispersion, showcasing and advancement of the UK’s business standard music and video diagrams and deals information. BPI likewise keeps up the business standard for guaranteeing Gold, Silver and Platinum deals awards† (http://www.bpi.co.uk/about-bpi.aspx). There are three significant record organizations inside the British Phonographic Industry which are: Warner Music UK, Sony Music Entertainment UK and Universal Music UK. Inner Rivalry Inner Rivalry alludes to the maneuvering for shares by firms inside a market. It is savage if rivalry drives costs towards costs. This is more probable when there are numerous organizations, items are seen to be homogeneous, customers are propelled and ready to look around, costs might be set subtly, deals orders are huge and gotten inconsistently and the business has abundance limit. The UK music business has been challenged for by three major account studios for quite a long time. There is serious contention among these chronicle studios; their pieces of the overall industry kept on being consistent for quite a long time as new resistance barely went into the market because of incredible section obstructions. The music business is blasting while partner on the web and disconnected deals aggregately. The item differentiation feasible in the music business is low because of a wide range of music being around the equivalent. The decent variety could be achieved through the arrangements of music conveyed, for example, CD’s and online organizations, for example, MP3’s. Downloading is currently getting more typical than the steady visits to the music stores, the music business has unremittingly diminished the measure of stores and focused on rising an online methodology. Through doing this they have been fruitful at lessening high fixed expenses including store rentals and livelihoods of a high number of store representatives which has helped with their edges. Regarding serious weight, the music business can be believed to be incredibly serious because of expectations of the music blast which began during the 1990s. Because of more ability coming out through shows, for example, X-factor, Britain’s Got Talent and the Voice in the UK, potential entertainers are currently being introduced in the music business. Passage The danger of participants is another power that decides the industry’s serious weight. In the event that â€Å"new contestants move into an industry they will pick up piece of the pie and contention will intensify† (http://www.tutor2u.net/business/system/porter_five_forces.htm). The situation of existing firms is harder if there are boundaries to entering the market. On the off chance that obstructions to entering the business are low, at that point the danger of new participants will be high and on the off chance that the hindrances to passage are high, at that point the danger of new contestants will be low. Obstructions to passage are exceptionally huge in deciding the danger of new contestants. An industry can have more than one hindrance. Coming up next are notable instances of viable boundaries: Access to providers and circulation channels Item separation Economies of scale accessible to existing firms The choice of a talented craftsman and transforming them into a triumph includes gifted utilization of publicizing, ability oversight and venture. Perceived music marks commit a great deal to undertaking appearance improvement crusades, and test with publicizing before the artist’s work is free for the general population to see. These specific parts require proficient capacities and include having cash. Substitutes and Complements Substitutes wear out benefits similarly as contenders entering the market by taking business and expanding inside contention. Supplements support the interest for the item being referred to; in this manner improving benefit chances for the business. In the music business, the options for music buys or downloads can be perceived to be counterfeited music downloads on the web and Radio stations that play music 24 hours. Copied music sites which offer music for nothing are the recognizable choices for the music business. The customer having a decision of whether to purchase music or to download it keeps on being a battle in their brain. So the danger of this option is high. Music, for example, those on Jango or Napster permits shoppers to tune in to melodies an unhindered number of times without the need to buy them. While they don’t acquire the advantage of downloading music for nothing and tuning in to the melodies moving, it can in any case be viewed as an option as it licenses for the amusement of buyers. With regards to TV and Radio music stations, the necessities for setting up those administrations, for example, TV set boxes and standard memberships are genuinely expensive in contrast with the cost of a collection. In any case, with different offices, for example, the capacity to record channels and the decision of different stations on offer, they may have picked the better alternative when contrasted with a music collection. Provider Power On the off chance that an organizations providers â€Å"have dealing power they will practice that power, sell their items at a more significant expense and press industry profits† (http://www.tutor2u.net/business/technique/porter_five_forces.htm). On the off chance that the provider drives up the cost paid for inputs, incomes will be consolidated. Providers end up in a compelling position when there are just a couple of providers, the asset they gracefully is scant, there are no or not many substitute assets, the item is anything but difficult to separate and steadfast shoppers are reluctant to switch. The haggling forces of entertainers are high as it is accepted that the voice and expertise of every entertainer is unmistakable and can't be supplanted. Purchaser Power Purchaser power is closely resembling provider power. â€Å"It alludes to the capacity of individual clients to arrange buy costs that concentrate benefits from sellers† (Economics of system sixth version, David Besanko). â€Å"Buyers have aberrant force in serious markets, and the value they pay will rely upon the powers of flexibly and request. The ability of shoppers to look at as well as could be expected rather be viewed as a wellspring of inside competition, not backhanded purchaser power. At the point when purchasers are engaged, or providers have made relationship-explicit speculations, purchasers may apply direct power† (Economics of procedure sixth release, David Besanko). Purchasers at that point request lower costs when providers are flourishing and tolerating more significant expenses when providers are battling. The purchasers for the UK music business can be either individual or corporate. Corporate customers in the music business contain on the web and disconnected brokers who purchase collections in huge amounts from the music name. Stores included could be HMV and Game and online music stores which incorporate stores, for example, iTunes and AmazonMP3. The arranging intensity of the corporate purchasers can be thought to be low because of costs being settled among them and the names at the hour of marking the agreement. Coming of the Internet I will currently dissect how the coming of the web has influenced the structure and execution of the music business. The Internet is â€Å"a worldwide PC organize giving an assortment of data and correspondence offices, comprising of interconnected systems utilizing normalized correspondence protocols† (http://www.oxforddictionaries.com/definition/english/Internet). The basic engaging quality of the UK music industry is controlled by five hidden powers of rivalry. These include: The force of contention among existing contenders, the hindrances to passage for new contenders, the danger of substitute items or administration, the haggling intensity of providers, and the dealing intensity of the purchasers. The following are focuses under every one of the powers on how the web impacts the music business which are taken from Michael. E Porter’s Competitive methodology free press, 1980. Contention among existing contenders The Internet has expanded the measure of rivals in the music business and diminished the centrality of geographic limits. â€Å"There is expanded competition since organizations have a stake to prevail with utilization of the Internet. Competition increments when there is less separation between items. There is exceptionally extreme rivalry because of the In

Rennaisance vs. Rap essays

Rennaisance versus Rap papers In the last piece of the fifteenth century, there started a social upset known as the Renaissance. This masterful resurrection changed the manner in which individuals lived and thought for the following century and a half. In the most recent many years of the twentieth century, another voice in music has emerged. This voice called Rap speaks to the cries that exude from the urban territories of Western human advancement. Hastily, no correlations can be drawn between Rap music and the Renaissance yet on the off chance that there is a comprehension of the social effect that each learned, at that point the association is clear. The Renaissance started as a defiance to the medieval church. The congregation during the medieval times controlled each part of the individuals under its locale. All types of workmanship, from painting to music, were assessed utilizing the churchs principles of adequacy. Along these lines, if the congregation didn't concur, it was denied. With an end goal to get away from this absence of inventiveness a blast of creative mind happened. Common music was no longer view as doomed. Courts frequently had two arrangements of artists. That way if the event called for blessed music and common music the accomplishment could be accomplished. This innovative flood caused the creation of more music that ever previously. What's more, with the coming of the print machine, music was presently conveyed by the majority. The effect of the Renaissance was huge in making new limits and propelling music all in all. In the late1970s, Rap was making its first walks in turning into a significant music power in America. Originating from humble beginnings, it has advanced in the course of the most recent two decades into a mastery power in this culture. At its beginning periods, Rap was restricted to only to African Americans however that also has changed. By the 21st century a generous level of audience members of Rap are not dark. Because of its inclination and substance Rap has been vigorously censured by politi ... <!

ACNE essays

Skin break out expositions Nearly everybody has skin break out at once or another throughout everyday life. Skin break out is a skin condition that can cause pimples, for example, white heads and zits to show up on the face, chest, back, neck, and shoulders. Most young people have skin inflammation for around five years, however for other people, it clears up a lot quicker. Teenagers experience skin break out, however ladies that didn't encounter skin inflammation during pubescence, can likewise get skin inflammation in there twenties and thirties. Ladies can likewise get minor skin break out before there menstrual period. We all are influenced by skin inflammation at some point in time, and some short of what others, yet we all experience it and simply need to manage it in light of the fact that the best solution for disposing of skin inflammation is time. Skin inflammation starts in the upper piece of the hair follicle, where sebaceous organs release sebum, a sleek substance that shields skin from drying out. During pubescence, the sebaceous organs broaden significantly. On the off chance that pores close to these organs become obstructed with dead skin cells or sleek beautifying agents, the sebum collects underneath, causing irritation in the encompassing skin. The skin break out is additionally bothered when bacterial chemicals separate the sebum into aggravating substances that add to the irritation and expanding. On the off chance that few follicles in a similar region become aggravated, scarring can likewise happen. There are a few types of skin inflammation, yet the most well-known is vulgaris, found for the most part in young people, whose hormonal changes cause a huge increment in the size of the sebaceous organs and in sebum creation. As expressed before the best solution for skin break out is time, and simply releasing skin break out away all alone is the best. Individuals with moderate instances of skin break out may utilize topical anti-infection agents, and furthermore take little dosages of anti-microbials given orally over extensive stretches of time. Different treatments that have been discovered compelling incorporate the topical utilization of retinoic corrosive or benzoyl peroxide. Most specialists concur that oily or slick makeup ought not be utilized, and that water-based beauty care products ought to be utilized... <!

Local Inspiration, Global Impact Social Entrepreneurship at SIPA COLUMBIA UNIVERSITY - SIPA Admissions Blog

Local Inspiration, Global Impact Social Entrepreneurship at SIPA COLUMBIA UNIVERSITY - SIPA Admissions Blog This week were sharing a post from Columbia Entrepreneurships featuring social entrepreneurship at SIPA. From easing refugee crises and setting up 911 systems in developing countries, to neonatal monitors and cause-based tourism, Columbia social entrepreneurs from across campus are taking what they learn in the classroom and going out to make the world a better place. Here’s a look at five startups to have come out of Columbia’s School of Public and International Affairs (SIPA), a school whose dedication to innovation and real-world impact make it a magnet for students looking to solve problems around the globe. Click through to read about their journeys. Eat Offbeat â€" NYC Eat Offbeat  delivers authentic and home-style ethnic meals that are conceived, prepared and delivered by refugees resettled in NYC. Mobis â€" Brazil Mobis  is a nonprofit social venture devoted to spread of democratic civic education to Brazilian high schools. Five One Labs â€" Iraq Five One Labs  is a start-up incubator that helps refugees and conflict-affected entrepreneurs launch and grow their businesses in the Middle East. Agratam India â€" India Agratam India, founded by Akshay Verma ’13SIPA, is a social venture   committed to promoting equitable development and providing viable income generating opportunities in rural economies. Visit.org â€" Global Visit.org  is the world’s leading platform for social impact travel experiences: you can book immersive experiences and know that revenue will be invested back in the local community through the host do-good organization. About Columbia Entrepreneurship Columbia Entrepreneurship, Innovation, and Design (“Columbia Entrepreneurship”) was founded in the summer of 2013 at the direction of  University President Lee C. Bollinger and the University Board of Trustees to support, invigorate,  accelerate, and motivate the Columbia community’s programs and culture around innovation, creativity,  and entrepreneurship.

The Challenge of Survival in The Road and I Am Legend - Literature Essay Samples

When exploring the challenges and toils of survival, we can easily make a series of comparisons between the design of Francis Lawrence’s and Cormac McCarthy’s post apocalyptic worlds in I Am Legend and The Road, respectively. Both plots involve the main character as one of very few people left in this world, and each protagonist would do anything to protect his companions. While both Lawrences film and McCarthys novel build internal conflicts within the main character, Robert, the protagonist in I Am Legend, also has to deal with the Zombies, whereas The Man faces his conflict of world around him. This difference is highlighted in the building of each of the characters, with Lawrence’s survivalist being strong and well prepared from any threat. McCarthy chooses to introduce The Man in a weak, dying state, with minimal supplies to share between himself and his son. This contrast however is also representative of the difference in setting between the two stories, w ith Robert Neville fortifying himself within an abundantly stocked New York City, and The Man and his son wandering down long stretches of barren highway. The final main contrast exists in each storytellers interpretation of the meaning behind a gun, with Lawrence using a gun for killing; meanwhile, to McCarthy, the gun is symbolic of hope. Lawrence first characterises Robert Neville with mise-en-scene by using an overhead shot of his car driving through the city, directly following a series of establishing shots showing the abandoned cityscape. As the audience see him speeding through the abandoned cityscape, the sound of the powerful engine fades in. Finally the audience see a medium shot of him in the car, allowing the audience to see him as a survival hardened man complete with jeans, combat boots, leather jacket and assault rifle by his side. Lawrences treatment makes the viewers believe that Robert is a man who is well equipped. This depiction results in the audiences initial impression being that he is a strong, admirable and supposedly unbreakable character. Lawrence’s use of mise-en-scene, particularly costuming and props, conveys this message to the audience. The audience see the well worn leather jacket, and the strong, bright, high-key and natural lighting. Such visuals are paired with the bright red muscle car, heavily contrasting with the bleakness of the city. Shots are routinely shot from a low angle when Robert is in frame, giving the sense of power and control radiating from him. The shots are also generally still and stable, either statically placed on Robert or tracking his car as he slides it through the streets. Once again highlighting the supposed control and purposefulness that Lawrence suggests is needed to last with the challenges of survival. Alternatively, McCarthy develops a protagonist that is described as weak, sick, and ultimately set to die; creating the dark, depressed theme that resonates throughout the novel. First indications come from the imagery presented as a bloody cough from The Man, who has been carrying a huge load as well as pushing the trolley up a mountain side for the sake of his own son getting to see the beachside. As a result, the reader feels highly sympathetic for The Man, who is obviously not equipped to take on the challenges of surviva l as effectively as Robert is. I Am Legend features establishing shots of New York City which is normally a busy, highly populated city covered in concrete. However, Lawrence’s city shows green growth intertwined between all the dense skyscraper buildings. This shot then follows with shots of cars rusting away and with plants growing through them, littered through the middle of the street. This visual in turn causes the audience to instantly recognise the fact that the city has been abandoned for some time and that the occupants have left in a chaotic manner. The final shot in the initial establishing shot collection is an overhead of a single red car driving through the city, weaving between the trashed cars. This is a powerful shot used by Lawrence, not only in building audience interest but also in the development of this central survival theme. It clearly highlights just how alone the driver of the vehicle is, in a city that is normally overflowing with people. Opposing this landscape is McCarthyâ€℠¢s barren, empty and unpopulated land that peels off from either side of the highway. Throughout the novel there are only a few times to stock up the minimal supplies they have on them via the service centres and small towns that are placed off to the sides of the highway, â€Å"..stood in the road and glassed the plain down there where the shape of a city stood in the grayness†¦Ã¢â‚¬ , They have no car, no military backpacks or gear and they have no quick way to move about or escape serving to make survival more challenging. This contrast is reflective of the the conflict that each character faces with Robert facing other whereas The Man faces the environment around him. Moreover, both McCarthy and Lawrence use the recurring symbol of the gun. Lawrence shows guns as being something to be on the offensive with, means of war and mass killing, as highlighted in both the actions of the protagonist as well as the weapons themselves. Robert has cupboards full of automatic, high powered weapons and powerful explosives which he uses to fuel war, with the hunting and slaughter of zombies that he comes across. Conversely, McCarthy makes note that The Man has only a pistol with two bullets in it, representative of desperate hope; one is for him and one is for his son. The gun is therefore seen as being something for defensiveness, ad it represents hope for them because when the bullets are gone, it is all over for The Man and his child. Despite differences in medium, both McCarthy and Lawrence effectively demonstrate and explore the challenges and toils of survival in a post apocalyptic world by using very similar techniques. For example, the symbolism of a simple gun, the carefully designed characterisation, and role of the setting are crucial to both narratives. While still creating contrasts between the way the survivalist go about surviving, The Road and I Am Legend show how men in desperate situations are not above caring and protecting those around them.

The Importance Of Special Needs Athletes During The...

Participating in the Raleigh County Special Olympics has been a positive experience that has helped me to acquire an abundance of knowledge relating to how special needs athletes perform and function. I have had very minimal experience with children with special needs, so I was a bit unsure of myself before attending the basketball skills practices. Before beginning my second level I fieldwork, I assumed the athletes would all be around the same age and would have a comparable level of skill amongst one another; however, the athletes ranged in age from young teenagers to young adults, and some athletes seemed to participate at a more advanced skill level than others. The experience far exceeded my expectations as the athletes began to improve throughout the weeks and it became very exciting to assist them in reaching their goals. Overall, the athletes had wonderful attitudes. They were patient when asked to do something and they were driven to complete the activity. Although I was pr esent to assist in teaching the athletes the basic skills of basketball, they actually taught me more than I could have imagined through their positive outlooks, patience with themselves and toward others, and their kindness in general. Many of the athletes presented with symptoms of autism spectrum disorder and it was apparent that one athlete had down syndrome. All athletes were able to understand instruction and took direction well; however, only two athletes had the ability to converse forShow MoreRelatedMarketing Mistakes and Successes175322 Words   |  702 Pagesbook. We have continued Marketing Wars, which many of you recommended, and reinstated Comebacks of firms iii iv †¢ Preface rising from adversity. I have also brought back Ethical Mistakes, because I believe that organizations more than ever need to be responsive to society’s best interests. Altogether, this 11th edition brings seven new cases to replace seven that were deleted from the previous edition. Some of the cases are so current we continued updating until the manuscript left forRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 PagesChange and Stress Management 577 Appendix A Research in Organizational Behavior Comprehensive Cases Indexes Glindex 637 663 616 623 Contents Preface xxii 1 1 Introduction What Is Organizational Behavior? 3 The Importance of Interpersonal Skills 4 What Managers Do 5 Management Functions 6 †¢ Management Roles 6 †¢ Management Skills 8 †¢ Effective versus Successful Managerial Activities 8 †¢ A Review of the Manager’s Job 9 Enter Organizational Behavior 10 Complementing

The Virgin Group Virgin America Inc. - 1511 Words

The Virgin Group, is a British international corporation conglomerate founded by entrepreneurs Sir Richard Branson and Nik Powell in the 1970. Today, the Virgin Group, operates in 13 regions internationally, in seven industries with a net worth valued at $4.9 billion (Virgin, n.d.). Although, the Virgin Group is made up of several largely diversified companies, for the general purpose of this assessment, we will concentrate on the airline sector of the Virgin Group. Virgin-branded airlines include: Virgin Atlantic, Virgin Galactic, Virgin Australia and Virgin America. In this analysis, we will take an in-depth look at the external, internal and SWOT analysis for Virgin America Airline. Virgin America Virgin America Inc., is an American†¦show more content†¦Virgin America invests a great deal into its staffing and development as they recognize that they are key in delivering the â€Å"Virgin Experience† to all its passengers. Providing world-class training and ongoing training throughout the years by hosting special educational events, even teaching staff sign languages so they are better able to assist disabled passengers. With a distinctive and innovative management style, it serves as one of Virgin’s tangible resources. Virgin’s Hand-off approach to management empowers its employees to take personal ownership in the overall success of Virgin America, promoting organic growth both internally and externally; moreover, is said to be the root cause for its overall success (Grant, 2012). Physical Resources, Virgin America is one of the youngest fleets within the U.S. airline industry at only 10 years comprising of 63 wide-body planes for its long term operations. Airlines SWOT Analysis 4 The Virgin Group owns land, property, plants, equipment and cross industry success. Investing in its fleet with Airbus and taking the corporation public grossing millions in revenue. Unlike its counterpart Virgin Atlantic, Virgin America leases versus owning its fleet and land located at its headquarters. Alaska Air Group attainedShow MoreRelatedCase Study : Alaska Air Company896 Words   |  4 Pages SUBJECT: Deal Review Introduction On April 4th, 2016, Alaska Air Group, Inc. announced that it had agreed to a merger agreement with Virgin America Inc. Alaska Air agreed to pay $57 per share in cash, for a total of around $2.6 billion. After taking into account Virgin’s operating leases, Alaska Air will pay $4 billion dollars to acquire Virgin. Upon completion of the acquisition, Alaska Air became the 5th largest U.S. airline, surpassing JetBlue in terms of ASM (available seat miles). 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Case Study of Sottilette Kraft - Free Essay Example

Sample details Pages: 9 Words: 2730 Downloads: 6 Date added: 2017/06/26 Category Marketing Essay Type Narrative essay Did you like this example? Case Study of Sottilette Kraft. Introduction. Krafts General Foods was founded in the U.S.A in 1908 and its presence was established in Europe in 1927. The company entered Italy in 1964 with its best known products at the time-Sottilette and Mayonnaise. It grew steadily and its growth was significantly influenced by mergers and acquisitions. Don’t waste time! Our writers will create an original "Case Study of Sottilette Kraft" essay for you Create order Philip Moris after taking over General Foods one of the World’s and region’s leading companies in the food sector acquired Kraft in 1990. Jacobs Suchard – a top sweats company created by the partnership between Suchard, Tobler and Jacobs in 1993 merged with Kraft General Foods Europe. Hard work, imagination and a commitment to bringing the world its favorite foods have helped it grow into a company that touches more than a billion people in more than 150 countries. The most common brands of the company include: Beverages such as coffee and refreshment beverages Cheese and Dairy Snacks which include confectionery, salty snacks and biscuits Convenient meals Grocery including deserts, enhancers (dressing and spreads), cereals. This case study is aimed at investigating one of its cheese brands the â€Å"Sottilette Kraft† in Italy. The sottilette Kraft is processed cheese in the form of slices that is used as a culinary ingredient in preparing both hot and cold dishes of different varieties. Kraft is easy to use as the slices have already been cut up and well packed singly. It can also be stored for longer periods of time. Consumers recognize that it has a good taste and is adaptable for every type of dish. It is seen as the best guarantee for success in the kitchen and its superior quality is vouched for by the image of Kraft Foods. It is described by loyal customers as â€Å"a reliable friend† that encourages creativity in the kitchen. The main function of Sottilette Kraft is that it serves as an ingredient in hot dishes to enhance their taste and to add a touch and imagination. The brand has gone through four major phases including introduction, development, crises and reaction. Having identified the different product phases, the study will now discuss each of the phases in turn. Introduction of Sottilette The product was introduced in 1961 and between 1961 to 1978 sottilette had to create its own market. In less than 15 years the product had recorded sales of approximately 8,000 tonnes. It initially served as a sandwitch filling and was therefore presented as a tasty and very practical cheese. The message distributed by successive advertising campaigns centered around the functionality of the product as well as its role as a food to be combined with bread. The most relevant advertisements were broadcast as follows: The product was launched in 1964 with the help of a well known Italian comedian Gino Brameri; in 190, when its first positioning was defined in terms of a â€Å"robust sandwich†; and in 1974, when the new singly wraped slice packaging was introduced. As time went on, the product was later differentiated and the range of the product was extended into three distinct flavours. The price remained relatively high since it was a new product and because there were limited or no competitors. Development of Sottilette Kraft maintained its leadership position between 1979 to 1993 following a fast growing market for sottilette. During this period the product reached a volume of sales in Italy that matched all the other European countries taken as a whole. The market growth for the product came as a result of continuous innovation and development of the product which witnessed the addition of new versions the product range enabling manufacturers and distributors to make a more extended use of the product and reposition the basic version (Sottillete Emmental) as a fully-fledged culinary ingredient for all recipes and not just as something to be eaten with bread. Another version referred to as Fila e Fondi (stretch and melt), which was particulary well suited for all over-cooked dishes was added in 1979. It was later followed by Piccadolce in 1982. happy snacks was added in 1989 and in 1992 following consumer’s growing interest in low-fa products, Light was introduced. In the marketing campaign for Emmental (that remains the basic product), t he key benefits for consumers were shown to be versality (in terms of its good hot and cold performance), taste and the guarantee represented by the Kraft trade mark. A megabrand campaign based upon a young boy was carried out as from 1993. This was to enable Kraft capitalize on the advertising campaign carried out for the single type brands. In addition to the basic message that reflected the superior quality of the product, guaranteed by the experience of Kraft, different messages where added on a case-by-case basis such as Emmental (â€Å"superior taste†), Fila e Fondi (â€Å"suitable for hot dishes†), and Light (â€Å"only 16% fat content†). Advertising investments were supplemented by promotion-type initiatives based on the collection of points designed to increase customer loyalty and favour heavy users and the price remained 30-35% relatively higher than competitive brands. Figure 1: Sottillete’s Market Share in 1992 Source: Pratesi[1] Crises for sottilette Sottilette witnessed tremendous crises in 1994 as a result of a number of factors which include the following: A period of economic recession; Consumers developed an approach to food consumption where quality and price relationships where properly evaluated; There was an introduction of hard discount into the market and low-price competition (modern distribution’s reaction to the challenge of hard discount) doubled the sales of unbranded products; The devaluation of the Italian lira resulting into an increase in prices of foreign-sourced inputs; The foregoing resulted in the collapse of the existing market (taking into consideration the fact that hard discount was a closed market for branded products). In addition other adverse conditions included the following: A fall in the market share of sottilette Kraft by 4%; Decrease in sales volume; Decrease in profit owing to low-price competition and high import cost following local currency depreciation. Figure 1 above show the development of the sottilette market and its direct competitors in 1992. One can observe that the market share of the sottilette brand was very high in 1992 while it witnessed a fall in 1995. Sottilette’s market share in 1992 was 55.8% and that of competitor brands was 44.2% as shown in figure 1. Following the crises period, sottillette’s market share fell from 55.8% in 1992 to 51.9% in 1995. It should also be noted that low price products had a market share of 7.5%, hard discount products a market share of 9.6%, private labels 8.9% and other brands a market share of 22.1%. Figure 3 below shows the sales trend of the sottillette brand. One can observe that the brand has gone through 4 phases: introduction; development; crises; and reaction. From 1961 and 1969 the brand witnessed a constant growth in sales volume from 0 to about 8,000 tonnes. The sales volume remained constant at 8,000 tonnes between the period1969 and 1977. During the develo pment phase that began in 1969, the sales at first remained constant at 8,000 tonnes. Following the megabrand communication campaign, the sales began rising again and by 1983 the sales figure had reached 15,000 tonnes. Between 1983 and 1993, the sale volume continued rising despite slight fluctuations and by 1993 the volume stood at about 18,000 tonnes. The crises period witnessed a drop in the sales volume from about 18,000 tonnes in 1993 to about 16,000 tonnes in 1994 representing an 11% drop in the volume during this period. Figure 2: Sottillette Trend of Sales (Tonnes) Source: Pratesi[2] Reaction to Crises Kraft Food’s reaction to the crises was the adoption of a strategy that concentrated upon a more aggressive marketing mix along side low price products and hard discounts in an attempt to win back customers and consolidate the loyalty of existing customers. Prices which were 50% above other brands were reduced by 20% and a new advertising message that ex plained in a rational manner the superior quality of Sottilette Emmental was launched. The new advertising campaign took the form of two commercials in which one was aimed at addressing brand products and the other aimed at hard discount and low-price products. The aim was to consolidate the loyalty of existing customers and eliminate the shift towards competitive brands that provided cheaper products. The commercials were aimed at providing a rational justification for the premium price of the Sottilette brand in terms of its superior taste and better culinary properties. This was justified by the product’s ingredients (100% Emmental Bavaria). Following the aggressive strategy, the Sottilette brand witnessed positive results as its sales volume which had exhibited a dramatic decline during the 1994 crises immediately increased by 10%. Profitability also witnessed a significant increase and sustained increase. Since the campaign focused much attention on the basic version of the Sottilette brand Emmental, the other versions of the brand including: Flia e Fondi; and Light were penalised because they were not sustained by the campaign. This resulted in decrease in their sales volumes. In a nutshell, Sottilette’s overall market share increased by 2% in 1995 and the increase continued in 1996 following increased investments in communication for the entire product range. From figure 3 above one can observe that following the reaction phase, the sottillete brand witnessed an increase in sales volume from about 16,000 tonnes in 1994 to 17,000 tonnes in 1996. Current Situation. Direct Competition. The main competitors in the cheese slice market constitute five main groups including: Sottilette: this is the market leader with a market share of above 50 per cent. other branded products including Tostine by Invernizza (which is also part of the Kraft Jacobs Suchard Group), Bel Paese and Grill by Galbani, Miette by Locatelli and Tigre. This group accounts for 18% of the cheese market share. Private Labels: These include products of large retail chains. For example, Coop. This group maintains a 20-30% lower prices than branded products. Together, they constitute a market share of 10% and have been witnessing a sustainable growth rate. Low price products: they include unbranded low-price products sold in modern distribution chains. Their market share following a strong growth in the period 1994-1995 has witnessed a considerable drop by 50% and now levels at 4%. Hard Discount Products: Hard discount products refer to unbranded cheese slices sold at very advantageous prices in eponymous chains (for example, Lidl). Their development moves in perfect lock-step with the spread of hard discount stores, while their market share has stabilized at 12%. Consumption. There are over 16million consumers of cheese slices representing over 80% of all Italian Families. 20% of all families acquire about 50% of the Sottilatte brand. Among the sottilatte customers representing 75% of all consumers of cheese slices one can further break them down as follows: 25% who consume exclusively Sottilatte; 44% who alternate between Sottilatte and low-priced products; and 31% who alternate between Sottilatte and other branded products. In general among the consumers of cheese slices there are those who never use any other type pf cheese in cooking (about 20% of the total) and those who alternate between these and other products that are regarded as being capable of performing the same culinary functions including: 8% that also make use of Emmental; 27% that use mozzarella; and 63% that use not only slices but also Emmental and Mozzarella. According to a 1996 market survey on cheese slice purchasers (over 90% women) using cl uster analysis techniques four different groups of consumers were identified including: Critics – 26%; Ambivalent – 19%; The Serene – 32%; and The Disenchanted – 23%. Critics represent consumers who generally have a negative perception towards the entire category of cheese slices. They have the belief that the product is wholly artificial and thus tend to use them as sparingly as possible. They are young, of high school age and generally do not live in the south. The ambivalent are women who are not completely convinced that branded products have a better quality than unbranded products but however appreciate the practicality of sliced cheeses. They belong to a medium-to-low social class, live in the northeast with large families. They are light users of the category of cheese slices and adopt a relatively positive attitude towards the uncooked uses of the product. The serene represent brand loyal consumers who are convinced that high priced products represent the inherent quality of the products. They mainly like the use of the slices for cold dishes and for certain special recipes. They include middle-class women who often live in the south with part-time jobs and they are heavy users of the category of cheese slices. The disenchanted alternate between different brands and choose the brands in accordance to how each brand suits their particular needs. They adopt a positive attitude towards private labels and greatly appreciate the functionality of the product. They are young, resident in the northeast with small families but without children. They have full-time jobs and are medium users of the cheese slice category. They have no negative attitude towards using the product for uncooked dishes. Appendix. The perspective that can be identified from the above case study is centred on two strategic perspectives, which include the resource-based view and the innovation strategy. According to the resource based view, valuable, rare, inimitable, and non-substitutable resources make it possible for a firm to develop and maintain competitive advantage and also to use this competitive advantage and resources to a chieve superior performance by generating superior profits which in turn create superior shareholder value for the shareholders[3]. Application of the resource based view to marketing can be achieved with the help of identifying resources that are both marketing specific (that is, generated and leveraged in part through marketing activities) and potentially manifest at least some of the desired attributes of the resource-based view (i.e., appear to be difficult to imitate, are rare, non-substitutable, etc)[4]. One can see from the case that Kraft Foods had such resources in its Sottilatte brand given that it could maintain competitive advantage for a very long time and even during the crises period it was still possible for the company to adjust to the situation and continue as the market leader. The ability of Kraft to define the rational quality of the Emmental brand following low price competition reflects Kraft Foods possession of resources that are difficult to imitate by compe titors. Given that the Sottilatte brand still has a market share above 50% in the market for cheese slices is also a reflection of the company’s possession of resources that are difficult to imitate by competitors. The resources have also been leveraged through its aggressive marketing campaign and its continued investments in advertising and brand communication. This has enabled the company to consolidate its existing customers while trying to attract and maintain new customers. Innovation refers to a situation whereby a company tries to differentiate its products in such a way as to provide value to customers that cannot be matched by competitors to enable it to maintain competitive advantage[5]. Kraft has been trying to innovate as can been seen from the introduction of different versions of the Sottilatte brand such as the Fila e Fondi, which was well suited for over-cooked dishes, and Light with low fat contents. Providing different versions of the brand enabled diffe rent customer segments (for example, those who did not love too much fat) to at least find a product that could suit their particular needs at any given point in time. This strategy paid off given that it further widened the customer base, sales volume and thus profit during the development phase of the brand. However, the company failed to properly communicate the additional versions of the brand during the crises period and thus witnessed falling sales volumes. This was later corrected as it increased investments in marketing and communication of all the brand versions as well as their different attributes to consumers in a bit to consolidate existing customers and enroll new ones. The number of words used in the case study amount to a total of 2203 words while the total number of words used in the appendix amount to 488 words. BIBLIOGRAPHY Blocker E., Chen K., Cokins G., Lin T. (2005). Cost Management. A Strategic Emphasis. 3rd International Edition. McGraw-Hill. Prat esi C. A. (2002: p. 426). The case of Sottilette Kraft. Consolidating the Business through innovation – 1998. Marketing Food Brands in Italy. British Food Journal, vol. 104, No. 5. pp 425-434 Srivastava R. K., Fahey L., Christensen H.K. (2001). The resource-based view and marketing. The role of market-based assets in gaining competitive advantage. Journal of Management, vol. 27, pp 777-802. 1 Footnotes [1] Pratesi C. A. (2002: p. 428). The case of Sottilette Kraft. Consolidating the Business through innovation – 1998. Marketing Food Brands in Italy. British Food Journal, vol. 104, No. 5. [2] Pratesi C. A. (2002: p. 426). The case of Sottilette Kraft. Consolidating the Business through innovation – 1998. Marketing Food Brands in Italy. British Food Journal, vol. 104, No. 5. [3] Srivatal et al (2001: p. 779). [4] Ibid. [5] Blocker et al (2005).

Friendship Essay My Best Friend - 684 Words

She doesn’t know this, but she changed my life. She was there for me when it seemed like no one else was. When most of my friends were dissolving around me and I just didn’t feel like I could do anything right, she was there, and she made everything seem okay. It didn’t matter that I was inevitably going to graduate with a GPA a tenth of a point lower than I wanted, or that my director told me that he was disappointed in me because I just didn’t seem focused lately, or that my other friends just weren’t talking to me anymore. It didn’t matter because she was there and she made me feel safe. She’s my best friend, and I love her and admire her for so many different reasons. It seems that, no matter the situation, she knows exactly what will†¦show more content†¦We’ve gone swimming in November, rolled down the car windows and barked at pedestrians, and stayed up until 6 am playing cards. We’ve known each other so long that we don’t even have to finish our entire sentence before the other one knows what we’re trying to say and responds. She knows what I’m thinking before I say it, and she knows how I feel before I do. In some ways we’re polar opposites, but at the same time, we almost seem to share a brain. In fact, most of our conversations are peppered with exclamations of, â€Å"I’m so glad I’m not the only one who does that,† and, â€Å"That’s exactly what I’ve been trying to say!† I am constantly amazed by her ability to stay strong through situations in which most people would crumble. When everything in her life was going wrong, instead of collapsing under the stress and the fear, she opened herself up to learn from it, and to become a better person. Through these experiences, she has learned not to waste her time worrying. 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Brave New World Government Free Essays

Government: this word is used to define the system that maintains the state and her people. This system is run by officials who, hopefully, have the nation’s best interest at heart; but these best interests for a country often find themselves conflicting in their particular perspectives. In the novel Brave New World by Aldous Huxley, the government has chosen to preserve the interest of state and this dystopia is the result of mankind choosing the wrong faction in the conflict of interest. We will write a custom essay sample on Brave New World Government or any similar topic only for you Order Now To clarify, the principles, theories and arguments presented here in are democratic in orientation and not communistic, because the arguments aim toward freedom and rights. Those in control in Brave New World have misguided the nation’s populace into dystopia, they have lost the people’s interest, they have disregarded the people’s respect and they have effectively stolen evolution. There will always be a great conflict for those with the misfortune of being leaders: to preserve the state or the people. A decisive argument will skip the moral ethics and get right down to the primary idea: a nation is only possible through her people. This being said, it becomes logical that the right course of action for any leading party is that of the interest of the people; the interest of the people has been touted by many famous political icons throughout the ages as the most vital of a nation’s concerns. In fact â€Å"the nation’s concerns† is directly related to the concern’s of her people. This idea, being understood, it is absolutely impossible in a utopian setting that there would be dissatisfaction. A good leader must make sure that their people are provided for, and this can be done simply by meeting the needs of the nation. If the nation wants for nothing, it can be assumed that order would automatically be ensured amongst her people. 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They don’t know what it’s like being anything else. We’d mind, of course. But then we’ve been differently conditioned. Besides, we start with a different heredity†(Huxley,5). Brave New World’s Henry foster shows us how conditioning effects a person’s values. The citizens do not respect the controllers, they merely adhere to the rules. Though this does not mean that they are dissatisfied, in actual fact they have no sense of dissatisfaction unless it stands opposed to their hypnopaedic prejudice. â€Å"What a hideous colour khaki is,† remarked Lenina, voicing the hypnop? ic prejudices of her caste†(Huxley,4). Essentially what Huxley has wrought is a world of mindless drones with no sense of self, which is quite possibly the worse outcome for mankind, to become enslaved by a system they created and lost control over. There is one major variable that needs to be considered in keeping order in a nation. People cha nge, things change, nothing will ever remain the same for long, and a good government should be as adaptable as the people. If one is to properly maintain order, one must be able to conform with society and trends. These changes and trends are how mankind has learned and developed, and will continue to do so. As stated, government or those in power, must too be able to move forward or to risk losing control and becoming obsolete. This is quite possibly the biggest flaw in Huxley’s Brave New World: mankind now controls and predestines the people that inhabit their world, and the price for this control has become progress. A society built on the basis of ‘Community, Identity, Stability’ will never be able to face the ever changing, fickle nature of humanity. In order to preserve control they must therefore eliminate evolution. They have stolen evolution’s format: the world and mankind will forever be stuck in the small cage of Brave New World, and in essence this eliminates anything that is truly either brave or new. In conclusion, it is safe to say that Huxley’s utopia went about achieving its status in the wrong way. Mankind has lost its free will to the controlling powers of a system. This system cannot be called government, as it is more akin in characteristics to slavery. Man no longer has freewill and order is kept not through respect and intellect, but via degeneration nd conduct. The former sections of this essay present strategies and techniques used to maintain order in a society of individuals. Finally, it may be argued that the Brave New World protects society by locking them in a cage of ignorance; however, this is at the cost of freedom, and this is unacceptable. Mankind needs be free in order to progress as has been explained. Protection is all well and good but not at the cost of freedom: humans must be free to make mistakes in order to evolve, grow and create. Societal order must still be maintained, but not abused. Those in charge are well within their right to impose laws and rules, as long as these laws keep within a reasonable parameter. Protection is one thing, enslavement is another; if protection must come at the cost of freedom then it is not worth it, and I am sure that those in Brave New World, if given the chance, would choose freedom. Huxley’s utopia is a future that we should hope is never realized, it would bring us to ruin. If we must place faith in those in control, let us hope that they possess the qualities presented in this essay, and have the ability to lead a world of free people forward and beyond. How to cite Brave New World Government, Papers

Review Of Lterature Essay Example For Students

Review Of Lterature Essay Part I: Introduction and Chapter 1 Introduction Dostoevsky introduces Part I of Notes from Underground. He tell us that in this first portion, the protagonist will introduce himself and explain the causes that led to his appearance before us in this text. He then explains that the subseque nt extract, Apropos of the Wet Snow, will record the protagonists own notes. Summary The Underground Man starts off by telling us that he has liver disease, but refuses to go to a doctor out of spite. He realizes that he hurts only himself by doing this, but even so he remains obstinately opposed to seeking proper medical attention. He tells us that he is now forty years old, a former civil servant, rude and bitter. He then immediately retracts his statement, saying he was actually not rude at all. He scoffs at us, the readers of his Notes, insisting that he does not care what w e think of him. The Underground Man goes on to explain why he became spiteful, saying that only fools go far in this world, and intelligent men like himself face failure inevitably. After assuring us that he is not writing for our amusement, he describes his current mis erable situation. He lives in his corner, where he has bunkered down since quitting the Civil Service upon receiving a large inheritance from a wealthy relative. He has a gruesome dim room with a maidservant he despises. The St. Petersburg weather ag gravates his health, but he does not careit makes no difference to him whether he stays or goes. Finally, he invites himself to tell us more about himself, as any decent gentlemen likes to do. Commentary The Underground Mans spiteful refusal to see a doctor resounds throughout the text. The terms nihilistic and masochistic have often been applied to the Underground Man (heretofore referred to as the UM). Nihilism is a repudiation of societal values, and masochism is the deliberate infliction of pain on oneself, usually for pleasure. The UMs hatred of society in general and his own powerlessness somehow combine to make it pleasurable for him to hurt himself , perhaps since he cannot harm soc iety as a wholehis helpless resentment of the external world leads him to attack himself, to shake up his inner world. The UM does not invariably turn against himself, however: we will also see him transfer this humiliation and shame onto others, play ing the role of humiliated and humiliateSt. Petersburg is also introduced in this chapter; although it may not be mentioned that much from here on in, it is important to view the city as a central character in the text (see the section on St. Petersburg for a discussion of the setting). The UMs self-consciousness, his constant analysis and revision of his own thoughts and words, is one of the most distinctive elements of the Notes. The UM is very aware, not only of our presence as readers (he constantly addresses us), but of our presence as judges. Thus, we must question the UMs sincerity every time he insists that he is not here for our amusement, or that he doesnt give a damn. The alienation that the UM feels is central to many of Dostoevskys most famous characters, and is not an indication of insanity so much as a failure to deal with the impossibility of life in St. Petersburg. It is telling that the UM, like many of Dostoe vskys other characters, is a low-ranking Civil Servant. Dostoevsky says that in the nineteenth century, one must be a characterless person, with a joblike the UMsthat erases ones individuality and identity. .uf4950dd4e1d91849279f87209f2ef6a2 , .uf4950dd4e1d91849279f87209f2ef6a2 .postImageUrl , .uf4950dd4e1d91849279f87209f2ef6a2 .centered-text-area { min-height: 80px; position: relative; } .uf4950dd4e1d91849279f87209f2ef6a2 , .uf4950dd4e1d91849279f87209f2ef6a2:hover , .uf4950dd4e1d91849279f87209f2ef6a2:visited , .uf4950dd4e1d91849279f87209f2ef6a2:active { border:0!important; } .uf4950dd4e1d91849279f87209f2ef6a2 .clearfix:after { content: ""; display: table; clear: both; } .uf4950dd4e1d91849279f87209f2ef6a2 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uf4950dd4e1d91849279f87209f2ef6a2:active , .uf4950dd4e1d91849279f87209f2ef6a2:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uf4950dd4e1d91849279f87209f2ef6a2 .centered-text-area { width: 100%; position: relative ; } .uf4950dd4e1d91849279f87209f2ef6a2 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uf4950dd4e1d91849279f87209f2ef6a2 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uf4950dd4e1d91849279f87209f2ef6a2 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uf4950dd4e1d91849279f87209f2ef6a2:hover .ctaButton { background-color: #34495E!important; } .uf4950dd4e1d91849279f87209f2ef6a2 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uf4950dd4e1d91849279f87209f2ef6a2 .uf4950dd4e1d91849279f87209f2ef6a2-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uf4950dd4e1d91849279f87209f2ef6a2:after { content: ""; display: block; clear: both; } READ: The Caribbean Sea Is Geologically Separate From The North And South Am EssaySociology Essays

My Job at the Amusement Park Essay Example For Students

My Job at the Amusement Park Essay In the summer of 2008, I had promoted from 8th grade and was about to make a transition to high school. At the age of fifteen, my only concern was trying to figure out how I was going to do at a new school, however, my mother had other plans for me. She decided that it was time for me to get a job. My mother was considered more as a single mom at the time. Even though our stepdad was existent, he didnt really do much to help out with having us grow unless it was for personal gain. My mother also functioned in a similar way. She didnt want me to work solely for the work experience but rather for her to get some financial help out of me as well. At the time, I was a very quiet girl who kept to herself. I stuck to reading romantic novels and listening to my music while I was swinging in our neighborhood park rather than conversing with others. Dont get me wrong, I did have friends but I preferred to be more to myself; an introvert. So as the topic arose, naturally I presumed that based on my personality, my mother would consider having me apply to places where I could do what is necessary and not have to socialize with the customers such as retail stores or fast food restaurants; Places where people were too consumed into buying product rather than taking the time to acknowledge that you were just as human as they are. Of course, your parents always do what is more convenient for them, if not yours, mine definitely didnt think on my behalf. Coincidently, the next day after my 8th grade promotion, Californias Great America was holding a job fair. When my mother wanted me to get a job at an amusement park, I was astounded, outraged, and extremely resilient to attending the job fair. I did not want to go at all. My exact response was, ARE YOU CRAZY! I DONT WANT TO WORK AT GREAT AMERICA. WHY CANT I JUST WORK AT THE MALL?   and she said, Whats the big deal? Its only a job fair. Besides, youre not going to be doing much. You could just apply for the rides associate position and press buttons all day. When I took a glimpse through her looking glass of the whole situation, I admitted that I may have over exaggerated and agreed to go. As we drove to the job fair, I was praying not to get the job. We arrived to the Great America and the first thing I noticed was that it was packed. Floods of people were there as if they giving away free trips to Disney Land. You could tell that people had the look of greed in their eyes, ready to get out there, get their hands dirty and bring home the cash. I, however, was not one of those. I was one of the few teenagers there who were filling out the application and taking a glance back at their mother with the facial expression that said, Please, please dont make me do this,   every few minutes and being scolded to hurry up so they can go on with their lives. It took us two hours for someone to come and assist us with the filled out application. I was ready to just go through with the interview and get the whole situation dealt and over with when suddenly, they tell my mother that I cant go for the rides position. The gentleman had politely told my mother, Because she is a minor and is not over the age of 16, she is not allowed to work for rides. You have 30 seconds to decide whether she wants to work for the foods department or games.   At that moment, I went in panic mode. I didnt do well in situations where I was 1) timed and 2) pressured into doing when I didnt want to do it to begin with. My mother was attempting to encourage me to work for foods so that I could learn how to cook. .u95af9e14aef411b4d4bc86660358a5ca , .u95af9e14aef411b4d4bc86660358a5ca .postImageUrl , .u95af9e14aef411b4d4bc86660358a5ca .centered-text-area { min-height: 80px; position: relative; } .u95af9e14aef411b4d4bc86660358a5ca , .u95af9e14aef411b4d4bc86660358a5ca:hover , .u95af9e14aef411b4d4bc86660358a5ca:visited , .u95af9e14aef411b4d4bc86660358a5ca:active { border:0!important; } .u95af9e14aef411b4d4bc86660358a5ca .clearfix:after { content: ""; display: table; clear: both; } .u95af9e14aef411b4d4bc86660358a5ca { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u95af9e14aef411b4d4bc86660358a5ca:active , .u95af9e14aef411b4d4bc86660358a5ca:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u95af9e14aef411b4d4bc86660358a5ca .centered-text-area { width: 100%; position: relative ; } .u95af9e14aef411b4d4bc86660358a5ca .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u95af9e14aef411b4d4bc86660358a5ca .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u95af9e14aef411b4d4bc86660358a5ca .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u95af9e14aef411b4d4bc86660358a5ca:hover .ctaButton { background-color: #34495E!important; } .u95af9e14aef411b4d4bc86660358a5ca .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u95af9e14aef411b4d4bc86660358a5ca .u95af9e14aef411b4d4bc86660358a5ca-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u95af9e14aef411b4d4bc86660358a5ca:after { content: ""; display: block; clear: both; } READ: Great Gatsby: Confusions and Complexities EssayAs known by most people, when you tell a teenage to go a certain way or to not do a certain thing, they have the tendency to do the opposite regardless if it is good or bad for you. I, personally am really sensitive to smells and thought of how, at the end of the day, I was going to smell either like fried chicken or funnel cakes didnt appeal to me, so  ¦. Naturally, I chose games. I knew that I really didnt give the decision much thought because then the after effect came over me as if I just cut off the wrong wire to diffuse a bomb. The whole time I was blaming my mother for making all these decisions to have me get a job and I end up taking the job that had to do the most with talking to customers and socializing. You know how I said I was in panic mode earlier? At this point, I was really freaking out. I just wanted to run out of there and never go back but it was too late. As soon as I told the gentlemen from HR that I wanted the games associate position, he placed me outside on a table to wait for a manager to interview me. As I was waiting, patiently for the manager to arrive, my palms were clamming up, my breath was irregular as if I was catching my breath from being under water for a long time, and tapping my feet excessively as if my feet were attempting to escape from my body and get me out of this whole mess I got myself into. Without further ado to my panic attack, the games department manager Charlie had finally arrived. Charlie was this Pilipino gentleman who was about 52. He was wearing a collared, maroon, short-sleeved shirt with two thick vertical white lines, one each side of his torso that went from his shoulder to the bottom of his shirt and navy blue shorts that were jean-like material and went up to his knees. He was a really strong looking man with his broad shoulders and his muscular calves. But, he also had a really round stomach that look like he ate a huge bowling ball, the size of a boulder. With that being said, he had on some square glasses that made him look like he was a smart man and had a smile that made you feel comforting and welcome as he approached to greet you. Once Charlie was done making his introductions and telling me what my job description were going to consist of, he started asking me personal questions that I never anticipated people would ask you during a job interview such as: what kind of hobbies do you have? Or how well do you do when it comes to talking in front of people; Public speaking. It was one of the few things that I never really took the time to explore only because I wasnt a very talkative person from the start. I told Charlie, Well, I have a few friends here and there but Im not the type of person who likes to draw attention to myself.   He then asked me, Would you announce on a microphone or talk in front of people if you had to? Heres what Ill do, Im going to tell you to advertise for a game called Lucky Cup in front of this crowd (The people who were outside waiting in line at the job fair). Think of a way of how you could attract people to come to your kiosk. I completely laughed in his face and said; Wait  ¦ are you serious? he just nodded and then explained to me what the game was all about. Lucky Cup was a game where people had to buy a certain amount of plastic balls and throw them at cups. There were clear cups, purple cups, and red cups. If you got the ball in the clear cup, you didnt win anything. The purple cups got you a small toy, and the red cups got you a giant toy. In 2008, people were still hyped about PokÃÆ' ©mon and Sonic the Hedgehog. With that in mind, the kiosk was covered with Sonic characters and PokÃÆ' ©mon characters that you had a chance to win. .uf5dd306f05bcce5c9f09223e87e8facd , .uf5dd306f05bcce5c9f09223e87e8facd .postImageUrl , .uf5dd306f05bcce5c9f09223e87e8facd .centered-text-area { min-height: 80px; position: relative; } .uf5dd306f05bcce5c9f09223e87e8facd , .uf5dd306f05bcce5c9f09223e87e8facd:hover , .uf5dd306f05bcce5c9f09223e87e8facd:visited , .uf5dd306f05bcce5c9f09223e87e8facd:active { border:0!important; } .uf5dd306f05bcce5c9f09223e87e8facd .clearfix:after { content: ""; display: table; clear: both; } .uf5dd306f05bcce5c9f09223e87e8facd { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uf5dd306f05bcce5c9f09223e87e8facd:active , .uf5dd306f05bcce5c9f09223e87e8facd:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uf5dd306f05bcce5c9f09223e87e8facd .centered-text-area { width: 100%; position: relative ; } .uf5dd306f05bcce5c9f09223e87e8facd .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uf5dd306f05bcce5c9f09223e87e8facd .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uf5dd306f05bcce5c9f09223e87e8facd .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uf5dd306f05bcce5c9f09223e87e8facd:hover .ctaButton { background-color: #34495E!important; } .uf5dd306f05bcce5c9f09223e87e8facd .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uf5dd306f05bcce5c9f09223e87e8facd .uf5dd306f05bcce5c9f09223e87e8facd-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uf5dd306f05bcce5c9f09223e87e8facd:after { content: ""; display: block; clear: both; } READ: Essay Long Sentencing And Mass IncarcerationIt was $1 for 3 balls, $5 for 6 balls, and $10 for 20 balls. After Charlie had finished explaining the rules and gave me a few examples on how to advertise for the game by mentioning what prizes they could win and stating the price amount, it was time for me to stand in front of an unknown crowd for the first time in my life and advertise for a game that I was told orally about and had never seen. At this point in time, my heart started pounding out of fear that I might make a fool out of myself and negative thoughts started flowing through my head such as: Are you sure you can do this? You can barely talk in front of class, let alone a large crowd? What if you mispronounce something? There is no way you are going to make it in the first 10 seconds of speaking  ¦   After two minutes of just sitting there looking at Charlie as he was babbling about who â€Å"knows-what while I was scavenging through my thoughts for a reason not to do this, he calmed be down a bit and then said, You can do this, I may not know you, but I believe in you. After those words had sunken into my brain, I got the courage and strength, knowing that Charlie was right behind me watching me, to stand up, face the wave of the crowd and tell the whole world what Lucky Cup was all about. I had chosen to say, Hey there people, come on down to Lucky Cup and win some of your favorite PokÃÆ' ©mon or Sonic characters. All you have to do is get your ball in a red or purple cup and you can take Pikachu or Sonic home with you, its just $1 for 3 balls, $5 for 6 balls, and $10 for 20 so come on down to Lucky Cup! After I was done advertising at the scene, everybody just smiled and looked at me as if it was so random and they had just finished watching a show. My manager clapped and congratulated me saying that I got the job. He then told me that he had never seen anyone advertise with such enthusiasm and with such a bombastic voice. I, myself, had no idea that inside I was such a loud person. But at that point, I had accomplished something. Not only did I get hired on the spot and started working within 5 days, I got over the fear of talking in front of people and not afraid to be noticed.

Tips For Writing a Sample Essay for a Rosemont College Class

Tips For Writing a Sample Essay for a Rosemont College ClassWhen you are attending a Rosemont College, you will want to get the help of a certified English teacher in order to write a sample essay. A copy of a sample essay that has been done in this manner is very helpful, and it may be a great help for you when it comes time to writing your own, as well.Course materials include the literary theory side of the class, and then there is a critical analysis section. This is the part of the course where students are tested on their understanding of the English language and the works of authors such as Shakespeare and George Eliot. There is also a very interesting part of the course where students write a short essay.One of the major benefits of writing a sample essay is that you will be able to see how good you are at writing a well-structured, well-written essay. You will be able to see whether or not you know what you are doing and whether or not you have what it takes to write a more intricate and lengthy essay. When you are able to learn how to write a great essay, you will also be able to show that you have strong critical thinking skills. These are two characteristics that will help you pass the course.When you are trying to write an essay for the course, you will also want to take note of how much time you can spend writing each sentence and word. This will help you avoid rambling and will allow you to get your point across. It will also help you remember the details that are important in writing an essay, so you can write a better one in the future.The next thing you will want to do with your sample essay is to ask a lot of questions. This will allow you to come up with a great essay for your professor. You should ask questions about the way the subject is handled in the essay, and this will help you understand how to better express your thoughts.A few things you should consider while writing your essay include the topics that you are covering, as well as t he style of writing. Your sample essay will include the rules for grammar and punctuation, as well as what is said in footnotes.When you are writing your sample essay, you should think about all of the different ideas you can cover. You can then select the ones that you like best. This will allow you to come up with a more detailed essay that will teach you a lot more than a short, basic essay.

Immigration Essays - United States, Human Migration,

Immigration For many immigration to the United States would be a new beginning during 19th to early 20th century. There were many acts and laws to limit the number immigrating to the United States. Many of these acts were due to prejudice and misunderstanding of a culture. One such act was the Chinese Exclusion Act. Form this one act many immigration laws and acts were made against foreigners. They hoped to control the number of immigrants arriving on the American shores. The Chinese Exclusion Act of May 6, 1882 was just the beginning. This act was the turning point of the U.S. immigration policies, although it only directly affected a small group of people. Prior to the Chinese Exclusion Act there was no significant number of free immigrants that had been barred from the country. Once the Chinese Exclusion Act had been in acted, further limitations on the immigration of ethnic groups became standard procedure for more than eight decades. Irish catholic, Mexican, and other races were not allowed the same freedoms that others were allowed. Even after a family had been here for generations there were not given the same freedoms. Since the arrival of the first Chinese Immigrants, racist hostility towards the Chinese always existed. They were predominantly male laborers, concentrated in California. They were vital to the development of western mining, transportation, and agriculture. Other races were also discriminated against, the Irish were not allowed to get jobs or live in certain areas of the cities. By 1880, the great fear of German-speaking and Irish-Catholic immigrants was over. Employers, who still sought worker-immigrants, and not just temporary workers, looked increasingly to southern and eastern Europe. When Italians, Greeks, Turks, Russians, Slavs, and Jews arrived in the United States in numbers, however, new anxieties arose about making Americans of so many different kinds of strangers. An 1880 this act gave the United States the one sided right to mandate to limit or even stop the immigration of Chinese laborers. In effect canceling the right of the Chinese to enter the country. Congress quickly complied and made a ten-year bill that the President signed on May 6, 1882. While exempting teachers, students, merchants, and tourists the Act suspended immigration of Chinese laborers for ten years. The law was renewed for a second ten-year period in 1892 and then made ?permanent? in 1902. Chinese Exclusion Act had set a pattern for many other immigration laws and acts to come. The Immigration Act of March 3, 1891 was the first comprehensive law for national control of immigration. It established the Bureau of Immigration under the Treasury Department to administer all immigration laws (except the Chinese Exclusion Act). This Immigration Act also added to the inadmissible classes. The people in these classes were inadmissible to enter into the United States. The people in these classes were, those suffering from a contagious disease, and persons convicted of certain crimes. The Immigration Act of March 3, 1903 and The Immigration Act of February 20, 1907 added further categories to the inadmissible list. Immigrants were screened for their political beliefs. Immigrants who were believed to be anarchists or those who advocated the overthrow of government by force or the assassination of a public officer was deported. This act was made mainly do to the assassination of President William McKinley in 1901. On February 5, 1917 another immigration act was made. This Act categorized all previous exclusion provisions and added the exclusion of illiterate aliens form entering into the United States. This Act made Mexicans inadmissible. It insisted that all aliens pay a head tax of $8 dollars. However, because of the high demand for labor in the southwest, months later congress let Mexican workers to stay in the U.S. under supervision of state government for six-month periods. The Gold Rush in California brought a large influx of Chinese laborers and was ended abruptly by the Chinese Exclusion Act in 1882. In between this time Thousands of Chinese immigrated or traveled freely from China and San Francisco. They were mostly young male peasants that left their villages to become contract laborers in the American West. They were recruited to extract minerals and metals, construct a vast railroad network, reclaim